Women's INspire network
Sales
The Sales Funnel - Understanding AIDA
by
Denise Kennedy

The AIDA model is very simple and extremely effective when you understand it. In this post, we are going to walk you through the funnel and show you how to apply it to your sales and marketing efforts. At the end of this article, you will know how to generate better leads, how to build and nurture relationships, and how to accompany those leads all the way to purchase.

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